2024: The Year Of Content Marketing

Mark Thompson
3 min readDec 15, 2023

Something BIG is Coming to Content Marketing

Photo by Ian Schneider on Unsplash

Put this date in your diaries: December 14th 2023. This might be the day that Content Marketing changed forever.

You may well have seen that Threads opened up it’s doors to Europen members on 14th December, but you may have missed a little footnote to that.

In the same press release that announced access to Europe, Mark Zuckerberg announced that Threads would “dip its toes Into the Fediverse.”

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The What?

The Fediverse, trust me it will be a massive boon for content marketers.

The Fediverse as described by Wikipedia

What is The Fediverse

Firstly, it’s nothing to do with Star Trek!

As you can see from the screenshot above the Fediverse is a federation of social networks where what you publish on one can be simultaneously published on others.

With their integration with Mastodon, you already have a taste of the Fediverse…

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Mark Thompson
Mark Thompson

Written by Mark Thompson

Veteran Content Marketer, Keeping it Simple and Sharing What Works in my regular newsletter: https://substack.com/@simpleisprofit

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