Blogging Is Dead, Or Is It?

Has Google Killed Blogging?

Blogging has been a powerful tool for creators and entrepreneurs for years, driving traffic, building communities, and generating income.

But over the past 12 months, something has shifted.

After a series of algorithm updates from Google, many bloggers are watching their traffic, and their income vanish overnight.

I went through this myself many years ago, so I have some sympathy.

What changed?

Why are some creators thriving while others are being forced to throw in the towel?

In this ever-evolving digital landscape, there’s a strategy emerging that successful bloggers are quietly embracing.

But it’s not what you’d expect.

Before you give up on your blog or cling to outdated SEO practices, let’s look at what’s really happening behind the scenes and why the future of blogging might look completely different from what we’ve been told.

In recent years, the blogging world has faced an unprecedented challenge:

Google’s constant updates.

The most significant of these updates, the “Helpful Content Update” launched in September 2023, hit hard, causing many websites to lose more than 50% of their…