Drop The Marketing Books — There Is Something Better!

If you are reading this, I think I can safely assume you are into content creation or content marketing. You want to write and make money from your writing. If that’s you, go grab all those marketing books you’ve bought and put them in the bin (or give them to a charity shop!). There is a better way!

When most people want to improve their writing for marketing, they turn to copywriting books.

While these can be helpful, there’s a hidden gem for taking your writing to the next level: scriptwriting books.

Why?

Because scriptwriting teaches you how to captivate, connect, and keep people hooked a skill far more valuable than memorizing formulas.

There is one free resource that is a must for all writers: The BBC Script Library, there you find scripts from a wide variety of BBC shows and films, trust me it’s a fascinating resource.

The Power of Storytelling

Scriptwriting is rooted in storytelling, and stories are what truly capture attention. Whether it’s a 30-second ad or a 2-hour movie, scripts demand that every word…