Frameworks — Create Content For Every Stage Of The Client Journey

If you’re looking to streamline your marketing and guide your audience through a clear journey, content frameworks can be your secret weapon. Create frameworks that work for your style of content and then use them to guide your audience through your business so the finish up in the right place for them.

Instead of using these frameworks as one-off ideas, imagine each as a powerful piece of a puzzle, strategically placed to move a reader from discovery to conversion.

Below, I’ll include ten simple frameworks you can use to create content, with a bit of planning, you can choose from these 10 frameworks to build a content funnel that educates, engages, and ultimately converts readers. I’ll focus on using email marketing and growing a subscriber list but these frameworks can apply to any niche, so simply substitute your niche and business for the examples I’ve used.

Here’s how to make it happen.

Earlier in the year, I covered the same topic, and I decided that I needed to fill in the “knowledge gaps” and add some examples. Compare both articles and use it as a lesson!