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How I Built My Business In 30 Minutes A Day
A few years ago I was listening to the radio over the first coffee of the the day (radios, remember them?) I caught an interview with Anthony Joshua the world heavyweight boxing champion.
During the interview he was asked did he feel like he was obliged to put on a show to promote his upcoming fight.
His reply was a classic..
To paraphrase
“No, I spend 30 minutes a day promoting on social media that’s all I need to do”
Bingo! A Light Bulb moment
Just 30 Minutes a Day
I had my first piece of the jigsaw.
I needed an Audience
Operation Get An Audience Was Born
What he failed to mention is that he’s been building that audience for years, and it’s not an quick job.
BUT building an audience can be easier than most people think if you stay away from repurposing other people content and give away your best ideas.
Focus on talking about what YOU have done, How YOU are building your audience/business etc.
“How To Build XYZ” has very little authority
“How I built XYZ” has all the authority in the world.
