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How To Sell Without Selling!

Mark Thompson
3 min readJul 18, 2024

Hands Up If You Hate Selling?

Image Midjourney

I hate selling. I’d much rather spend my time helping people succeed with their businesses than pitching to them. But I have to eat and pay bills so how do I reconcile both?

I try to only sell to people who have indicated they are interested in what my products teach.

By doing it this way, I’ve managed to generate $6 per subscriber, whereas when I was doing typical online marketing, it was $1!

Here is how I do that.

Step One — Create Content That Helps People Succeed.

Unless you are a Madison Avenue trained copywriter, better people than you have been trying to get your audience to buy and probably failing.

Does anyone really like salesy content?

So don’t try to outsell the experts. Focus on what they fail to do.

Educate your audience.

In this article, I’ll show you how to make sales without being overtly salesy, it’s a method that has worked for me for years.

If I wanted to show you it works, I suppose I should throw in some proof…

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Mark Thompson
Mark Thompson

Written by Mark Thompson

Veteran Content Marketer, Keeping it Simple and Sharing What Works in my regular newsletter: https://substack.com/@simpleisprofit

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