How To Write Content That Engages

Mark Thompson
5 min readFeb 27, 2024

Want to write content that gets more comments and engagement?

Today, we’re diving into how to write content that engages.

Never forget that the #1 rule when writing content is always going to be BE YOURSELF

So with that in mind, let’s look at how we can craft content that grabs attention and engages the reader.

More engagement leads to more followers, more interaction and more sales.

Now, you might be thinking, “More Content tips? Delightful!”

But stick with me, and I’ll show you how to transform your content from boring to engaging.

First things first, let’s talk about the Title.

It’s the first thing your subscriber sees, and it can make or break whether your content gets read over or passed over.

Make The Title Count!

Keep it short, sweet, and to the point.

But don’t be afraid to sprinkle in a little intrigue or humour.

A title like “The Secret to Perfect Pancakes” is much more enticing than “Pancake Recipe.”

This article itself has had 3 different titles so far and I am sure I’ll try a few more before I hit publish.