Make More Sales

It all Starts With Your “Hook”

This article probably isn’t what you think it is.

You probably saw the headline and the image and thought… CLICKBAIT, SCAMMY….

I am happy to tell you you are wrong, the image and the Title are there to illustrate a point.

When you have a well defined offer that people want, you don’t need to work as hard.

The Credit for this idea has to go to this article from Martin Messier and this Article.

Curious About This Inverted, High-Converting Funnel? Here’s The Scoop (Literally)

He calls it the Ice Cream Funnel, and it starts by defining your Offer in a few words

For Example what do you thing these offers would be about:

• Retire Early
• Double Your Subscribers
• Make More Sales
• Write Offers That Convert

Can you define your offer in 2–3 words??

The Right Audience

If your offer is blinding clear from the start you’ll attract the right audience for that offer.