Member-only story
Make Your Writing Zing With These Simple Tweaks
Simple Hacks To Make Your Writing Stand Out
Let‘s have a little fun today.
Can you come up with a better headline for this article?
The original headline for this article was:
How To Make Your Headlines Stand Out.
(boring ZZZzzzzzzzzzzz)
Here are some simple ideas to make your writing stand out. I'd love to hear how you’d change the headline using these following ideas .
Remember, it is possible to go too far!
Lead With The Benefit
It is always a good idea to lead with the benefit in the headline.
Which is what I went for with the new headline:
Make Your Writing Zing…. I changed from “headlines” to “writing” as it’s a broader topic
I considered .. “Increase Your Open Rates” as another benefit, but that was a little too specific as it would relate mostly to emails.
I also use the word “ZING” to help… errrrrr the headline zing!
TEST: Try Adding the Benefit At The Front Of The Headline
