One Does Not Simply Send An Email

Creating an email needs time, and thought

“Give me 5 minutes I just need to send an email…” These are the last known words of many an ex email marketer.

Every email you send, no matter the subject, should be thought about in-depth and planned.

Creating emails that convert is a skill.

One does not simply write an email!

You have to think about each line and how it feeds into the next, and think about how you can link the body of the emails to the call to action.

You have to master each email, do this, and you can sell just about anything. When writing an email, use all the tools at your fingertips:

• Word pictures

Bring your subscribers into your world, describe what you are seeing, the taste of the meal you are eating, and how the room looks.

If you help your subscriber see and feel what you can you are closer to making a sale.

• Emotion

Happiness, sadness, joy, anger, and love, are all emotions that drive us as humans. They are important to us so why leave them out of your emails?

If you are happy, share the reason why, if you are sad, share the reasons. One of my most successful emails was one I wrote after…