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Stick To What Works
Ignore The Magical Thinking!
Repeat after me, “Marketing is EASY.”
Write that on a Post-it note or spray paint it on the wall of your office so you never lose sight of it.
Stick to the simple things you know work; you will make it and build a business that supports you and your family or your goals.
Whenever I help someone review their business, they usually miss the basics; they’ve gone straight for a complicated funnel and ignored the critical stuff.
Create Content That Targets Your Ideal Audience
This is the first step to content marketing success. Write and publish at least one article each day.
Then take that and use it on social media, other content sites, YouTube or wherever your audience hangs out.
Like this!
This first level of content should be designed to attract your perfect audience and get them to notice you.
Use this content to address the problems your audience is facing.
