Successful Writing Must Inform, Educate and Entertain,

Do These And Your Business Will Take Off

Inform, Educate, or Entertain or a combination of the three are the keys to writing content that people want to read.

My first life-changing success came as an email marketer. I’d been email marketing for about a year with moderate success when I tried a different approach.

Overnight, my sales took off.

Here is what happened

As an online marketer, one of the most powerful things you can do is to immerse yourself in the world of email marketing.

If you aren’t reading 20–30 emails a day from email marketers, you aren’t trying hard enough.

This practice can be a game-changer for your success.

After a while you start to get thoroughly bored of some marketers and you really don’t want to open their latest emails.

This is GOLD!

This is when you open up all their emails and work out what you don’t like about them.

Also, when you find yourself waiting for emails from particular marketers, then you do the same and ask yourself why their emails are so much better.

This also applies to content writers here on Medium and elsewhere.