Member-only story
Why Are You Making It So Complicated?
Just Write
Can you imagine Earnest Hemmingway saying this?
“I’d love to write a novel about the sea, but damn, my audience just wants bullfighting.”
No, me neither, so why are people so hung up on niches and other things that shouldn’t bother them?
I’ve been running communities and creating content for 20+ years, and I constantly get asked questions like:
“What Niche Should I Choose?”
“What Colour Should I Test On My Landing Page”
I always try to answer politely, but inside, I am quietly raging. “Those are the wrong questions!”
Your Niche Doesn’t Matter
Next week, try this:
Write about whatever you want to write about. Don’t think you need a niche.
Just Write.
Do you know what will happen? (You’ll be happier for one!)
This is what will happen:
People who are interested in what you write will comment, they’ll engage with you, and they might even follow you.
If you want to get them to become subscribers, ask them:
